Rockin' Las Américas:
The Global Politics of Rock in Latin/o America

Five decades after it landed in Latin America, rock and roll remains a powerful cultural force across the region. Long a source of controversy, this once-Anglo import has become fully Latin American, expressing both national belonging and cosmopolitan longings, as well as unique local configurations of race, gender, and class. Rockin’ Las Américas , edited by Deborah Pacini Hernandez, Héctor Fernández L'Hoeste, and Eric Zolov  is the first scholarly book to explore the production, dissemination, and consumption of rock music in Latin America from a transnational and comparative perspective. This interdisciplinary volume brings together scholars and rock practitioners from throughout the Americas who explore the relationship between culture, politics, capitalism, and identity through the lens of the historical development and recent florescence of Spanish language rock en español  (and its Brazilian equivalent). It analyzes the implications of rock’s current location within the cultural landscapes of transnational communities, global capitalism, and the intersecting discourses and practices of local and national identities.  Thus, the essays cover the “politics of rock” (in a cultural, political, and material sense) from a variety of regional and national contexts while addressing questions of production, dissemination, and consumption. Contributors include experts in music, history, literature, sociology, and anthropology, as well as practicing roqueros and roqueras. 

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